Yet another axle-standard, you're serious? Yep, that's right. By 'Boosting' the hubs - meaning the hub flanges have moved further apart - we get a stiffer ride. No, it isn't going to be everything, but it probably helps a little. At least for us who need to make a living from it. Besides, a little more tire clearance isn't too bad these days as well…
Brands that sponsor the new Boost standard are DT Swiss, Hope, SRAM and Tune.